What is Matterport?

Matterport is a cutting-edge 3D camera system that enables users to create immersive, interactive 3D virtual tours of physical spaces. Utilizing advanced photogrammetry and 3D mapping technology, Matterport captures detailed images and spatial data to generate highly accurate and lifelike 3D models (also called Matterport Virtual Staging). These models can be used in various industries, including real estate, architecture, construction, and retail, to showcase properties, document projects, and enhance customer experiences.

Benefits of Matterport

While Matterport is widely adopted in the real estate industry, its applications extend far beyond. Here’s a glimpse into the diverse benefits Matterport offers:

Real Estate

• Enhanced Listings: Stand out from the crowd with immersive virtual tours that allow potential buyers to virtually walk through properties anytime, anywhere. This increases engagement, reduces the need for physical showings, and attracts more qualified leads.
• Remote Showings: Cater to a wider audience, including international buyers or those with busy schedules, by facilitating remote tours. Matterport allows them to experience the property in detail before committing to a physical visit.
• Faster Sales and Reduced Vacancy: Studies show that Matterport virtual tours can significantly reduce vacancy rates and lead to faster sales. This translates to increased revenue and cost savings for property owners and agents.

Architecture, Engineering, and Construction (AEC)

• Improved Collaboration: Share highly detailed 3D models with colleagues and clients, facilitating better communication and project visualization. This reduces costly misunderstandings and streamlines the design and construction process.
• Remote Inspections: Conduct virtual inspections of construction sites or completed projects without the need for constant physical visits. This saves time and resources while ensuring quality control.
• Detailed Documentation: Create a permanent, digital record of a building’s physical state at any given time. This is invaluable for maintenance planning, historical preservation, and future renovations.

Retail and Hospitality

• Virtual Shopping Experiences: Offer customers the ability to virtually browse stores or explore hotel rooms before making a purchase or reservation. This enhances customer engagement and satisfaction.
• Improved Facility Planning: Design and optimize retail floor plans or hotel layouts using Matterport’s 3D models. This helps businesses maximize space utilization and create a more customer-friendly experience.
• Remote Property Management: Monitor and manage retail spaces or hotels remotely by virtually inspecting the property and identifying any maintenance needs.

Education and Training

• Interactive Learning: Create engaging virtual tours of museums, historical landmarks, or even educational facilities, allowing students to explore and learn remotely.
• Remote Lab Access: Provide students with virtual access to labs or specialized equipment, facilitating remote learning and research opportunities.
• Improved Accessibility: Make educational facilities more accessible to students with disabilities by offering virtual tours that allow them to explore the space beforehand.

Matterport Pricing

Matterport pricing involves two main components: camera cost and cloud subscription fees.

Category	Cost (Start from)	Description
Camera	~USD 2,695 (one-time purchase)	Matterport Pro2 camera (price may vary depending on retailer)
Cloud Subscription		Various plans with different features and storage options
Free	$0	1 Active Space, 2 Users
Starter Plan	USD 11.99/month	5-20 active space, limited features
Professional Plan	USD 65/month	20-150 active spaces, fast & express turnaround, 50GB & advanced features
Business Plan	USD 321/month	100-300 active spaces, 500 GB features, more advanced features
Enterprise	Contact	Custom active spaces, 5TB, custom features

Additional Considerations

• Professional services: If you want to hire an agency/expert to do the scan. This cost varies depending on the service provider. This eliminates the camera cost but adds a service fee for capturing scans and creating tours.
• Post-Editing Virtual Staging: Enhance tours with virtual furniture and decor. Costs can vary depending on the complexity of the project and the service provider.
  • DIY Options: Free or paid online furniture libraries can be integrated with Matterport’s editing tools (potentially included in your subscription) for a more affordable approach.
  • Professional Virtual Staging Services: Companies like Pixflows offer a wider selection of furniture and design expertise, often resulting in a higher cost but a more polished final product. Pixflows specializes in enhancing and innovating existing Matterport virtual staging, allowing for a tailored and impactful presentation of your property.

By following these tips and understanding the benefits and pricing options of Matterport, you can maximize the potential of your 3D scans and create impressive virtual tours that stand out in the market.